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Sunday, October 23, 2011

Brand Wall Street


Sorry its been so long, looks like I have dropped off the face of the earth. No just terribly delinquent with posting. We can start again...

In recent new, the "Occupy Wall Street" movement has caused a huge uprising among not only among U.S. citizens but those in countries around the world.

In a recent article on AdAge.com, the discussion of the Occupy movement as a brand is being addressed.

Although I don't necessarily understand the demands of our fellow citizens, similar to many Americans, I do understand and empathize with the emotions behind it.

This movement is not only causing a huge buzz but according to a recent poll by the Huffington Post, over one third of American's support the Occupy Wall Street protests.

Through this support, there has been quite a stir on social media sites such as Twitter, Facebook, and YouTube. In the AdAge Article, they show a chart illustrating the uproar of the Occupy Wall Street and the branding process.

According to the chart and article, there has been as many as "794,066 Occupy-related tweets" in one day, those peaking especially on Oct. 15. YouTube videos continue to climb by the day showing videos of life in the camps and indications of police brutality in some areas.

The Occupy Wall Street brand has erupted and has sparked a huge following of supporters who rely on our social media sites to bring them the news on the protest. As with any highly publicized event, the "twitterverse" is a buzz with information and opinions in staggeringly high amounts.

Imagine if there were so social media platforms to get this message out. Yes, we would rely on the news and other various forms of communication to learn about the protest. But we could not rely on the complete accuracy of the reports and the personal testimony, accounts, and opinions, which have made this protest the huge event it has become. The personal insight we get from the videos and "straight from the picket line" tweets is irreplaceable in news accuracy and information.


http://adage.com/article/trending-topics/occupy-wall-street-brand/230516/

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